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Ace · the decision layer

Dashboards tell you what happened. Ace tells you what to do.

Meta and Google are good at showing you numbers. AdStrategyAI sits above both: it reads performance, economics, creative and customer signals, then turns them into explainable calls you approve.

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Performance view showing spend, revenue, ROAS and ranked next actions

Performance and ranked next actions in one view.

What it does

The capabilities that ship in this feature.

Read everything, blend nothing silently

Spend, revenue, ROAS and CPA from your connected accounts, every number labelled Meta, Google or blended.

Explain the move

Delivery, creative fatigue, audience, budget pacing or search-term leakage, with the numbers behind the call.

One verdict vocabulary

Scale, Iterate, Fix, Watch, everywhere. Approve, Dismiss or Discuss each one. Decisions are recorded, not lost in a thread.

Safe by default

New Meta ads are created PAUSED for your review. Google stays planning-only until you switch applying on for that account, and every move is approved first.

Concepts scored against real spend

Every persona × angle cell carries the ROAS, CPA and spend it earned in your ad account, not a guess.

Gaps become creative briefs

Uncovered cells turn into a brief with format, hook, first frame, proof and offer, written from that persona’s objection.

1The gap
SpeedTrustShift nurses
4.1×
2.6×
New parents
3.4×
No creative yet

Every cell is scored against real spend. New parents × Trust has budget behind the persona and nothing to run.

2Ace writes the brief

New parents × Trust

Format
15s UGC video, 4:5
Hook
"I read the label so you don't have to"
First frame
Creator holding the bottle, label in focus
Proof
Third-party tested · 3,400 reviews
Offer
First bottle 40% off

The brief inherits the persona's objection and the angle's job — not a blank prompt box.

3The ad that runs
L
Lumera Skin
Sponsored

New parent? You get about four minutes to yourself. One bottle, third-party tested, morning and night.

Creator style skincare ad holding the Lumera serum bottle to camera
lumeraskin.com
Third-party tested. 40% off.
Shop Now
Like Comment Share
3.6× ROAS after 9 days Pushed to Meta, paused

The score goes back into the cell, and the win becomes the brief for the next variant.

The problem

Dashboards tell you what happened. Ace tells you what to do about it.

Platform prompts naturally favour platform-native actions, and they do not know your margin, your brand or your testing plan. Guidance, not autopilot: every recommendation shows its evidence, and nothing goes live without you.

What that means for you

Outcomes you actually feel.

  • One vocabulary across the plan: angles and concepts get the same Scale / Iterate / Fix / Watch calls as live campaigns, so strategy and execution never drift apart.
  • Every call is one click from the evidence behind it.
  • Decisions are recorded, so the weekly review ends in moves, not tabs.
  • Nothing goes live without your approval.
Where this fits

Ace is the layer that turns data into decisions

Once campaigns are live, Ace reads them daily and queues the next move with its evidence attached.

  1. 01URL scan
  2. 02Plan
  3. 03Creative
  4. 04Approve
  5. 05Push to Meta
  6. 06Optimise
FAQ

Quick answers.

Does Ace change my account on its own?

No. Ace proposes; you approve. New Meta ads are created PAUSED, and Google analysis is read-only until you switch applying on, and then still approval-first.

Where do the numbers come from?

Your connected Meta and Google accounts, plus your brand economics and, when connected, Shopify orders. Every figure is labelled by channel.

What if there is not enough data?

Ace says Watch. Moves only appear with enough spend, conversions and days behind them.

Try it on your own store.

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