Quickstart: your first 30 minutes

ACE does its best work once it understands your business. Spend your first 30 minutes in this order:

1. Brand — check what ACE read from your website: logo, colours, tone and positioning. Fix anything that's off. (Brand → Visual and Identity)
2. Products or offers — add your main products or services and put your most important ones first. (Brand → Products)
3. Economics — tell ACE your price, margin and what a customer is worth. This is what lets it judge whether an ad is actually making money. (Brand → Economics)
4. Connect your accounts — Meta, and Google Ads or Shopify if you use them. (Brand → Connections)
5. First posts — ask ACE for your first 5 social posts and review them. (Content)
6. First plan — open Strategy and tell ACE what you want to achieve. (Strategy)
7. First ad — create, review and launch your first ad. (Meta Ads → Create)

Your setup checklist on Overview tracks these steps, and each one links to a short guide.

Tip: you don't have to learn every screen. Open ACE and say what you want ("make me a week of posts", "what should I test next?") and it will use the app's tools for you, asking before anything goes public.